Collisions with glass windows and building facades kill hundreds of millions of birds annually, representing one of the largest preventable sources of wildlife mortality in human settlements.
Bird-building collisions represent a massive, largely invisible welfare tragedy that occurs at an individual bird level across millions of events annually. Birds that collide with glass experience traumatic injury, including brain trauma, broken bones, and internal haemorrhage. Survivors may be stunned and vulnerable to predation or die from delayed injuries. Unlike many wildlife welfare issues, building collision mortality is highly tractable: effective prevention solutions including UV-patterned glass, external window films, netting, and bird-friendly architectural design are available and proven. The challenge is primarily one of awareness, regulation, and retrofitting existing buildings, particularly high-risk properties near green spaces and migration routes.