The coming decade will be critical for global animal welfare progress, with multiple converging forces creating both opportunities and risks for billions of animals.
The next decade presents both the greatest threats and the greatest opportunities for animal welfare in human history. Growing animal product consumption in developing countries could dwarf current welfare concerns if not accompanied by welfare standard development. Simultaneously, technological innovation and shifting consumer values offer pathways to substantial reduction in animal use and improvement in welfare for animals that remain in production systems. Active engagement by advocates, researchers, and policymakers will determine which trajectory prevails.