Intensive Farming

Broiler Breed Welfare Reform Progress

Switching from fast-growing to slower-growing broiler breeds is one of the most impactful welfare improvements available in poultry production.

Key Facts

Welfare Considerations

Fast-growing broiler breeds experience systemic welfare problems including leg weakness, inability to walk, and cardiac failure that are directly caused by genetic selection for rapid growth. Transitioning to slower-growing breeds substantially reduces these problems. Corporate commitments covering billions of birds annually are slowly shifting the industry toward higher welfare standards.

What You Can Do