The ornamental freshwater fish trade involves hundreds of millions of fish annually, with significant welfare problems from collection through retail sale.
Fish in the ornamental trade experience multiple welfare stressors: capture or crowded hatchery conditions, lengthy transport, holding in shops often with inadequate water quality and mixed-species conflicts, and placement in poorly maintained home aquaria. The casual attitude to fish mortality in the hobby reflects a widespread underestimation of fish sentience. Improving consumer education, retailer standards, and minimum housing requirements would significantly reduce fish suffering.