Effective altruism research has identified significant variation in the cost-effectiveness of animal welfare charities; evidence-based giving can multiply the welfare impact of donations.
The quality and impact of animal welfare organisations varies enormously, and donation decisions made without evidence of effectiveness may generate much less welfare improvement than those informed by rigorous evaluation. Animal Charity Evaluators applies cost-effectiveness analysis to welfare organisations, identifying those that achieve the most welfare improvement per dollar donated. Their research consistently identifies farmed animal advocacy organisations as achieving exceptionally high cost-effectiveness, often at less than a cent per animal affected. The concentration of donor attention on companion animal welfare, while this welfare matters, may mean that much larger numbers of farm animals are underserved by philanthropic attention.