With thousands of animal welfare organizations competing for donations, evidence-based evaluation helps donors direct resources to the most effective organizations.
The animal welfare nonprofit sector contains organizations of vastly different effectiveness. Some conduct highly leveraged work through corporate campaigns, ballot initiatives, and policy advocacy that moves millions of animals to better conditions. Others provide valuable but more resource-intensive direct care for smaller numbers of animals. Still others operate with significant overhead or ineffective programs despite compelling marketing. Evidence-based evaluation organizations like Animal Charity Evaluators apply rigorous research to identify which organizations achieve the most welfare improvement per dollar, enabling more effective philanthropic decisions.