Advocacy

Welfare Economics and Cost-Effectiveness in Animal Advocacy

Applying welfare economics to animal advocacy helps identify the most cost-effective interventions for reducing animal suffering at scale.

Key Facts

Welfare Considerations

Welfare economics applied to animals recognises that suffering has moral weight regardless of species. By estimating the intensity and duration of suffering prevented per dollar, advocates can prioritise interventions that help the most animals. This approach has transformed philanthropic giving and corporate campaign strategy.

What You Can Do