Seabird bycatch on longline fisheries causes the deaths of hundreds of thousands of birds annually. Proven mitigation measures dramatically reduce this preventable suffering.
Seabird longline bycatch causes drowning when birds dive for baited hooks and become entangled. Death by drowning is an acute welfare harm. The extraordinary thing about this particular welfare problem is that the solutions are known, cheap, and highly effective — tori lines, weighted lines to sink bait faster, and night setting reduce bycatch by up to 90% with minimal cost or fishing impact. The barrier is adoption, not technology. Fisheries certification that requires bycatch mitigation measures directly incentivizes adoption. Supporting certified fisheries and regulatory requirements for mitigation are the most direct consumer and advocacy actions.