The majority of the world farmed animals live in developing countries where welfare regulations are minimal, economic pressures are high, and welfare advocacy is nascent but growing.
The welfare of the majority of farmed animals globally is shaped by regulatory frameworks, economic conditions, and cultural norms in developing countries that receive far less welfare advocacy attention than the EU and North America. A smallholder pig farmer in Vietnam, a battery cage layer hen facility in India, or a factory chicken farm in Brazil faces economic pressures, market incentives, and governance environments that are profoundly different from those shaping EU welfare reform. Effective global animal welfare improvement requires engagement with the conditions, incentives, and actors relevant to developing country animal production — not simply exportation of EU welfare standards that are economically and institutionally inappropriate for different contexts. International NGO work, consumer market pressure through export standards, and building local welfare advocacy capacity are all necessary components of global welfare improvement.