Harbour porpoise drowning in fishing gear is a leading cause of cetacean mortality in the North Sea and North Atlantic, with acoustic deterrents offering proven welfare solutions at scale.
Harbour porpoise bycatch welfare is both acute — drowning is an extremely distressing death — and preventable at known cost. Pingers provide highly effective protection and their economic impact on catches is minimal. The welfare gap is primarily regulatory — where pingers are required and monitored, bycatch is dramatically reduced; where compliance is poor, mass mortality continues. Consumer demand for porpoise-safe certified seafood and regulatory enforcement investment are the primary welfare levers available outside the fishing industry.