Positive welfare science moves beyond preventing suffering to actively promoting good experiences for pigs through enrichment, play, and positive human contact.
Positive welfare science represents an important evolution beyond the welfare minimum of preventing suffering. For pigs, positive welfare means creating conditions where animals experience pleasure, curiosity, play, and social bonding — not merely avoiding pain, fear, and frustration. Enrichment programs that provide novel, manipulable objects in rotation significantly shift pig cognitive and emotional states toward positivity. The commercial case is also compelling: positive welfare pigs show better growth rates, lower antibiotic use, and fewer behavioral problems.