Transitioning global food systems toward more plant-based diets would be the most impactful intervention for animal welfare - understanding the drivers and barriers to this transition guides effective advocacy.
Food system transitions represent the highest-leverage pathway to improved animal welfare at scale. Individual dietary change matters but is insufficient alone - systemic change through policy, investment and industry transformation is required. Effective welfare advocacy combines individual behaviour change campaigns with policy engagement, corporate campaigning and support for alternative protein development. Research on behavioural interventions shows that default menu changes in institutions have larger impacts than information alone. The welfare case for transition is overwhelming and aligns with environmental and public health goals, creating coalition opportunities.