Mortality rates in broiler chicken production are a key welfare indicator, with elevated deaths reflecting underlying welfare problems that conventional production routinely normalises.
Broiler mortality normalisation represents a profound welfare failure hiding in plain sight. Accepting that 3-5% of tens of billions of birds per year will die from the physiological consequences of selective breeding for growth is not an acceptable welfare standard - it is a number so large that the suffering it represents is difficult to comprehend. Each mortality represents an animal that died, often from cardiovascular collapse or slowly from leg failure. The stark difference in mortality rates between fast-growing and slower-growing breeds demonstrates that this mortality is not inevitable. It is a consequence of choices that can and should be changed.