Farm Animal Welfare

Farmed Chicken Breed Reform: The Welfare Case for Slower-Growing Birds

The intensive selective breeding of broiler chickens for extreme growth rate has created a suite of welfare problems that can only be fully resolved by shifting to slower-growing breeds with better welfare profiles.

Key Facts

Welfare Considerations

Broiler breed is the most fundamental welfare factor in chicken production - choosing a faster or slower-growing breed sets the ceiling on achievable welfare outcomes regardless of how good the husbandry is. Fast-growing breeds suffer cardiovascular failure, skeletal collapse, and leg pain that no amount of good management can fully prevent. Slower-growing breeds have better physiological resilience and express more natural behaviour. Major food companies that have committed to higher welfare chicken standards have made slower-growing breeds central to those commitments - consumer pressure is the most effective lever for accelerating adoption.

What You Can Do