Strategic charitable giving can dramatically multiply the impact of animal welfare advocates. Evidence-based giving prioritises interventions by animals helped, cost-effectiveness, and tractability.
Effective giving for animal welfare is about maximising welfare impact rather than supporting the organisations that feel most emotionally resonant or locally proximate. The difference in cost-effectiveness between the most and least effective animal welfare charities is enormous - potentially hundreds or thousands of animals per dollar of donation. For donors who care deeply about animal welfare, taking the time to research evidence-based recommendations and direct their giving accordingly can dramatically multiply their positive impact. This is not about caring more - it is about caring smarter.