How dairy replacement heifers are reared from birth profoundly affects their lifetime health, fertility, longevity and welfare as adult cows.
The quality of heifer rearing affects welfare across an animal's lifetime. Early social experience shapes behaviour and stress responses. Adequate nutrition prevents stunted growth and metabolic problems. Welfare-focused heifer rearing recognises that investment in good conditions during the first two years pays dividends in cow health and longevity throughout productive life.