Welfare improvement in pig farming occurs faster when individual farm progress creates network effects through industry collaboration, knowledge sharing and collective commitment.
Network effects in pig welfare occur when individual farm improvements become sector-wide norms through industry collaboration. Benchmarking programmes that compare farm welfare outcomes, knowledge-sharing platforms that disseminate best practices, and collective commitments that create accountability all accelerate welfare progress beyond what individual farms can achieve alone. Investing in the connective tissue of sector collaboration multiplies the impact of individual welfare interventions.