A welfare vision for the global pig industry in 2030 articulates ambitious but achievable targets for reducing suffering and increasing positive welfare experiences for farmed pigs worldwide.
Vision documents serve welfare advocacy by articulating what success looks like - creating shared goals that coordinate action across organisations, sectors, and countries. A credible 2030 pig welfare vision combines ambitious targets with plausible pathways, identifying the specific policy, market, and technology changes required. Celebrating progress toward the vision sustains motivation; honestly acknowledging gaps from the vision directs continued advocacy effort.