Evidence-based advocacy focuses resources on tractable, neglected welfare problems affecting large numbers of animals, maximising welfare improvement per unit effort.
Key Facts
Evidence-based research supports welfare improvements in effective animal welfare advocacy
Millions of animals benefit from better welfare science welfare practices
Individual actions and policy change both drive welfare improvements
Science, advocacy, and consumer choice are all important levers for change
Progress is achievable and measurable across this welfare domain
Welfare Considerations
Effective advocacy multiplies welfare impact through strategic focus.
What You Can Do
Learn about effectiveness evidence for different welfare interventions
Direct advocacy to highest-impact welfare areas
Support organisations with evidence of effective welfare change