The natterjack toad is one of the UK's rarest amphibians, restricted to a small number of coastal and heathland sites requiring intensive conservation management.
Natterjack toads at the edge of their range face welfare challenges from habitat degradation, competition from common toads, and predation. Conservation management including pool creation and maintenance, common toad removal, and predator control directly improves welfare by enabling successful breeding. Each successfully breeding natterjack population represents a welfare and conservation success.