Farm Animal Welfare

Pig Welfare and Common Values

Finding common values across different stakeholders in pig welfare enables more effective and collaborative approaches to welfare improvement.

Key Facts

Producers, consumers, retailers, and welfare advocates share concern for animal suffering
Quality food production and high welfare are complementary rather than opposing goals
Farmers who care about their pigs generally achieve better welfare outcomes
Consumer concern for pig welfare is widespread even if purchasing behaviour lags
Science-based welfare improvement serves all stakeholders better than adversarial approaches

Welfare Considerations

Common values shared across pig welfare stakeholders - concern for animal suffering, quality food production, and evidence-based practice - provide the foundation for collaborative approaches that achieve welfare improvement more effectively than adversarial campaigns alone.

What You Can Do

Seek common values in welfare conversations with producers and industry stakeholders
Support collaborative welfare initiatives that build on shared goals
Frame welfare advocacy around shared values where these genuinely exist