Welfare Science

Pig Welfare and Welfare and Welfare Journalism 2026

Welfare journalism has become an important driver of consumer and political awareness of pig welfare issues, with 2026 seeing significant investigative coverage.

Key Facts

Undercover investigations in pig farms have driven corporate policy changes in multiple countries
Investigative journalism on pig welfare reaches tens of millions of viewers globally
Science journalists increasingly cover welfare science with accuracy and impact
Documentary films on factory farming have influenced consumer behaviour in target demographics
Welfare stories in mainstream media reach audiences that welfare organisations cannot access directly

Welfare Considerations

Welfare journalism multiplies the reach of welfare science and advocacy. Supporting quality welfare journalism and ensuring journalists have access to expert sources improves coverage impact.

What You Can Do

Support investigative journalism organisations covering animal welfare
Provide expert input to journalists covering welfare stories
Share quality welfare journalism with your networks