Reviewing cattle welfare progress, challenges, and priorities across 2026 to inform the welfare agenda for 2027 and beyond.
2026 has demonstrated continued progress in cattle welfare from multiple directions simultaneously - technology enabling earlier detection, professional guidance strengthening pain management, and consumer demand driving labelling investment. The challenge is converting this progress from leading farms and sectors to mainstream adoption. 2027 priorities include extending technology access to smaller farms, strengthening welfare assurance requirements, and developing international standards that raise the floor globally.