Overview of the trajectory of poultry welfare in egg and chicken production over the next decade.
Poultry welfare trajectory over the next decade involves cage-free transition completion, Better Chicken Commitment implementation, in-ovo sexing elimination of male chick killing, and potentially transformative cultivated meat development. These changes represent the most ambitious animal welfare transition currently underway for any farmed species. The welfare of billions of birds depends on successful implementation. Continued advocacy, monitoring, and consumer support are essential for delivering the welfare improvements these commitments represent.