Farm Animals

Farmed Pig Welfare and Industry Leadership

How individual farm and company welfare leaders drive improvement across the broader pig industry.

Key Facts

Welfare leaders demonstrate viability of higher welfare systems to industry peers
Knowledge sharing by leading producers raises baseline welfare across the sector
Retail and food service leaders drive supply chain welfare improvement
Awards and recognition create competitive incentives for welfare leadership
Academic-producer partnerships translate welfare leadership into evidence and guidance

Welfare Considerations

Welfare leadership that goes beyond compliance creates demonstration effects that lift the entire industry, and recognising and rewarding leaders amplifies their influence.

What You Can Do

Celebrate and publicise pig welfare leaders to reinforce their commitment
Support industry bodies promoting welfare leadership and knowledge sharing
Choose products from companies recognised for welfare leadership