Don't buy real fur
Check labels carefully — "faux fur" claims are sometimes false. Fur trim on jackets, hat pom-poms, and accessories often comes from raccoon dogs or rabbits farmed in China.
Over 100 million animals are killed for fur each year — yet a global movement is making fur farming history
Mink, foxes, raccoon dogs, chinchillas, and rabbits are raised by the tens of millions on fur farms worldwide. These animals have evolved to range widely, hunt, and live in complex social environments. Factory fur farming denies them all of this.
Mink are semi-aquatic carnivores that in the wild swim, hunt, and roam territories of up to 5 km. On fur farms, they are kept in wire mesh cages measuring approximately 30 × 90 cm — for their entire 6–8 month lives until slaughter. Common welfare consequences:
Silver foxes and raccoon dogs (a canid species related to dogs) are farmed primarily in Finland, Poland, and China. Finnish fur farms have been documented keeping foxes selectively bred to be abnormally large (to produce more fur), resulting in animals too heavy to move comfortably. Raccoon dogs — used heavily in Chinese and Finnish farms — are highly social animals whose welfare on wire-cage farms has been documented as severely compromised.
An estimated 1 billion rabbits are killed annually for both meat and fur, primarily in China and Europe. Angora rabbits kept for fiber (pulled rather than shorn) have been documented screaming during hair harvesting in undercover investigations.
Chinchillas are highly social, active animals that in the wild live in colonies and engage in complex social interactions. On fur farms, they are typically kept in individual or pair cages, with similar stereotypic behavior patterns seen in mink.
The COVID-19 pandemic brought unprecedented attention to fur farm biosafety risks. SARS-CoV-2 spread rapidly through mink farms in Denmark, the Netherlands, and Spain, mutating in mink populations and jumping back to humans. Denmark culled all 17 million farmed mink in November 2020 in response. Subsequently:
Fur farms — like other forms of intensive animal agriculture — create conditions ideal for pathogen amplification: dense, genetically similar populations in close proximity, with animals under chronic immune-suppressing stress. See also: Pandemic Risk & Factory Farming.
Fur farming has faced increasing legislative pressure as public attitudes have shifted. Major developments:
Over 400 major fashion brands have gone fur-free, including Gucci, Versace, Burberry, Prada, Chanel, Giorgio Armani, and most recently Fendi (2022). The Fur Free Alliance tracks corporate commitments. Luxury fashion week in Milan, London, and New York has largely shifted to fur-free collections.
Modern alternatives to animal fur include:
Environmental note: Early environmental analyses suggested faux fur had a higher carbon footprint than real fur — but more recent life-cycle analyses that account for animal feed, land use, and waste processing show animal fur has comparable or worse environmental impacts than high-quality synthetics.
Check labels carefully — "faux fur" claims are sometimes false. Fur trim on jackets, hat pom-poms, and accessories often comes from raccoon dogs or rabbits farmed in China.
Contact fashion brands that still use fur. The Fur Free Alliance tracks which brands are and aren't fur-free.
Contact your legislators to support fur farming bans. California banned the sale of new fur products in 2019 — the first US state to do so. Federal legislation is pending.
HSI runs global campaigns against fur farming, including undercover investigations and legislative advocacy across Europe, Asia, and North America.
Most consumers don't know that common items contain real animal fur. Sharing information about fur labeling and welfare issues reaches a genuinely uninformed audience.
Angora fiber from rabbits is often obtained through methods that cause severe distress. Most major retailers removed angora products after 2013 investigations — verify before buying.