CORPORATE WINS
Companies are shifting at scale
These commitments are already improving conditions for hundreds of millions of animals.
- McDonald's, Wendy's, Burger King, Subway, Aramark: cage-free egg pledges for all US operations (covering hundreds of millions of hens)
5
Major chains with U.S. cage-free egg pledges across all operations
1,400+
Companies with cage-free commitments globally (Open Wing Alliance data)
3
Nestlé, Unilever, and Compass Group committed to eliminating gestation crates
$50M
Tyson Foods invested 50M in plant-based protein alternatives
LEGISLATIVE WINS
Policy victories with massive reach
Legal wins lock in welfare improvements and prevent backsliding.
2008
California Prop 2: banned battery cages for 29M+ hens
2018
California Prop 12: strongest farmed animal protection law in US history — cage-free, gestation crate-free
2027
EU announced phase-out of all cages for farm animals by 2027 (800M+ animals)
2016
Massachusetts Question 3: cage-free + crate-free standards
1991
Switzerland: banned battery cages in 1991 (one of the earliest)
CULTURAL SHIFTS
Consumers are moving the market
Demand is changing, and the food industry is responding.
40%
Plant-based milk: 40% of US households now buy it regularly (Good Food Institute data)
8%+
Vegan food market: billion and growing 8%+ annually
3x
More Americans identify as vegan vs a decade ago
30,000+
Impossible/Beyond Meat in 30,000+ restaurants
- Major food companies reformulating products to reduce meat
RESEARCH WINS
Science is clarifying animal minds
Formal recognition of animal sentience drives policy and public sentiment.
2012
Cambridge Declaration on Consciousness: scientists formally affirm animal sentience
2023
New York Declaration on Animal Consciousness: 40+ leading scientists
2022
UK recognized fish sentience in law (Animal Welfare Act 2022)
2
New Zealand, Canada expanding sentience recognition in legislation
Keep the Momentum Going
Victories compound when more people join. The next wins come faster with sustained action.